Fall Conference

October 7, 8, 9, 2007

Westin Bonaventure

Los Angeles, CA

We extend special thanks to HARRIS CORPORATION, NEURAL CORPORATION and THX, LTD. for generous help in making WSPR’s Fall 07 Conference possible.

Western States Public Radio

2007 Fall Conference Agenda

Unless Otherwise Indicated All Events are in the Westin Bonaventure

Sunday, October 7

9am  Special:  NPR Breakfast

10am - 5 pm: Special:  NPR Strategy, Membership & Governance Consultation
This NPR page has more information.

7:00 - 9:00pm  NPR-WSPR Opening Reception at Bernard’s, Millennium Biltmore Hotel – NPR’s Kim Masters in conversation with a special Hollywood guest about technologies effect upon the media.

Monday, October 8

7:30 am  Breakfast & Registration

• Welcome

9:00 am  Break

9:15 am  Keynote Address:  “Objects In the Mirror Are Closer Than They Appear”

• Murray Horowitz

10:30 am  Break

10:45 am  Session: Performance Programming in an HD Multicast World

Moderated by Murray Horowitz

• Chris Kohtz, APM
• Eric Nuzum, NPR
• Andrew Caspari, BBC

12:00 pm  Break

12:15 pm  Luncheon

• Alex Chadwick, NPR

1:15 pm  Buses Leave for Raleigh Studios, Hollywood

1:45 pm  Session: New Technology for Managers at Raleigh Studios Screening Room

• “Surround Sound for Broadcasters,” Mark Seigle, Neural Corporation

• “Audio Archiving for Public Radio,” Jim Paluzzi, Colorado Public Radio

• “HD Radio Developments,” Hal Kneller, Harris Corporation

3:30 pm  Break/Refreshments

3:45 pm  Buses Leave for NPR West, Culver City

4:15 pm  Session:  Producing News for New Public Radio Audiences (at NPR West)

• Alex Chadwick, NPR, (moderator)
• Ari Shapiro, NPR
• Audie Cornish, NPR
• John McChesney, NPR

5:45 pm  Reception and NPR West Tours  (NPR West Lobby)

6:30 pm  Dinner (in NPR West Studio A) with Special Guest, Mike Shuster, NPR

8:45 pm  Buses Return to Westin Bonaventure

Tuesday, October 9

8:00 am  Breakfast and Annual WSPR Business Meeting – Election of Board Members

9:00 am  Break

9:15 am  Session: Alternative Delivery of Your Programs

• Dennis Haarsager, Northwest Public Radio
• Jim Paluzzi, Colorado Public Radio
• Maria Thomas, NPR

10:30 am  Break

10:45 am  Session: WSPR Stations and the Local News Initiative

• Marcia Alvar, Mgr. Station Based Projects, NPR
• “KNAU-NPR Producer/Editor Residency,” John Stark
• “NPAN Latino Project,” Wayne Roth, KUOW
• “Border States Bureau,” Scott Williams, KJZZ/KBAQ/Phoenix

12:00 pm  Break

12:15 pm  Luncheon – “The View From Washington”

• Bruce Theriault, Sr. Vice President for Radio, CPB

1:45 pm  Break

2:00 pm  Session: The New and Unknown about Audience Ratings

• Joanne Church, President, Radio Research Consortium
• Scott Williams, Program Director, KJZZ/KBAQ, Phoenix

3:15 pm  Break

3:30 pm  Session:  Moderated Discussion on Network Program Pricing

• Bruce Theriault (moderator), Senior VP for Radio, CPB

• Bill Davis, President, So. Calif. Public Radio, Pasadena

• Doug Eichten, President, Development Exchange

• Carl Matthusen, General Manager, KJZZ/KBAQ, Phoenix

• Jon Schwartz, General Manager, Wyoming Public Radio

5:00 pm  Conference Adjourns

Thanks for Coming and Have Safe Journey Home!